Privacy policy

We collect the information needed to provide Herald and the features you choose to use. Depending on how you use Herald, this includes:

• Account and profile information, such as your name, email address, password (stored only as a secure hash), workspace details, preferences and settings.
• Content you create or upload, such as posts, drafts, comments, schedules, media, templates, tags, automations and other material you add to Herald.
• Information from platforms you connect, such as account and profile details, access credentials the platform issues, and, with your permission, information the platform makes available for the features you use: for example your posts, their performance and engagement, comments, messages and the people who interact with your account.
• Information about people who interact with you, such as the names, handles and messages of people who comment on or message your connected accounts, when you use features that respond to them.
• Workspace and collaboration information, such as members, roles, invitations, approvals and the activity of people and AI agents in a workspace.
• Technical and usage information, such as IP address, browser and device details, log data, and how Herald is used, to keep it secure and working.
• Communications, such as messages you send us and the emails we send you.

We use information to provide, operate, maintain, secure and improve Herald, including to:

• create, schedule, publish and manage content and media across the platforms you connect;
• show analytics, insights and recommendations about your content and accounts;
• run features you set up on your behalf, such as replies, follow-up comments, messages and automations;
• let you collaborate with your team and with the AI agents you connect, within the permissions you set;
• send service messages, such as sign-in codes, invitations, alerts and notifications;
• protect accounts and the service, prevent abuse and fraud, and fix problems;
• comply with law and enforce our terms; and
• for any other purpose we describe to you when we collect the information, or with your consent.

We do not sell personal information, use it for advertising, or use your content or connected-account data to train AI models.

Herald works with social networks, video platforms and email providers that you choose to connect. When you connect one, you authorise Herald to access the information and perform the actions that platform allows and that you approve, such as publishing and managing posts, reading your account's content and performance, and handling comments and messages. We use that access only to provide the features you use in Herald.

Each platform also handles your information under its own terms and privacy policy, and what Herald can do depends on what each platform permits at the time:

You can remove Herald's access at any time by disconnecting the account in Herald, or from the platform's own settings. When a platform tells us you removed access, we delete the data we hold from that connection as described below.

Google data. Herald's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. Herald uses YouTube API Services; by connecting YouTube you agree to the YouTube Terms of Service. You can also remove Herald's access from your Google account permissions page.

We share information only as needed to provide Herald, or as described here:

• Service providers that host, store, secure and deliver Herald and its emails for us (for example cloud hosting, storage and email delivery), under obligations to protect it.
• Connected platforms, which receive the content and actions you send them through Herald.
• Your workspace: members and the agents you authorise can see workspace content and activity according to their role.
• Legal and safety: when the law requires it, or to protect the rights, safety and security of people and of Herald.
• Business changes: as part of a merger, acquisition or sale of assets, with this policy continuing to apply.
• With your consent, or at your direction.

We keep information for as long as needed for the purposes in this policy, for as long as your account or workspace is active, or as the law requires. When information is no longer needed, we delete or anonymise it. Copies in backups and logs are removed on their normal schedule.

You can delete content and media, disconnect platforms and revoke agent access yourself at any time. To delete your whole account, open Account, then Profile, and choose Delete account. We email you a code to confirm it is you.

• Straight away, you are signed out everywhere, and the agent keys and authorisations tied to your account stop working.
• For 10 days, you can change your mind by signing in and recovering your account.
• After that, we delete your account and personal information. Workspaces you own alone are deleted with their content, and their other members lose access. In workspaces you share with others, the work you did stays with that workspace, shown as from “Deleted user”.

We normally complete deletion within 30 days of your request. Content already published to other platforms or sent by email is held by those services under their own policies, and we may keep information the law requires us to keep. If you can't sign in, write to [email protected] from the address on your account.

Depending on where you live, you may have the right to access, correct, export or delete your personal information, to object to or restrict how we use it, and to withdraw consent. Write to [email protected] and we will respond within the time the law requires. You can also complain to your local data protection authority.

We use technical and organisational measures to protect information, such as encryption, secure connections, access controls and account protections like two-step verification. No system is perfectly secure, so we cannot guarantee absolute security.

Herald uses cookies and similar technologies that are needed to keep you signed in, remember your preferences and protect the service. We do not use advertising cookies.

Herald and its service providers may process information in countries other than yours. Where we do, we take steps to protect it as this policy describes and as the law requires.

Herald is not meant for children, and you must be at least 16 to use it. We do not knowingly collect information from children; if you believe a child has given us information, contact us and we will delete it.

We may update this policy as Herald and the law change. If a change is significant, we will tell you by email or in the app before it takes effect. The date at the top shows when it last changed. Herald is operated by Wusulab. Questions: [email protected].